Despite what the name suggests, Lion’s Mane has nothing to do with lions! This mushroom gets its name from its unique shaggy, mane-like appearance.

There are three different types of Lion’s Mane mushrooms and they can often be found growing on hardwood trees like oak, walnut and beech. The most widely available variety of Lion’s Mane is Hericium erinaceus.

What Are the Benefits?

Lion’s Mane mushrooms have become extremely popular with consumers due to their variety of natural benefits, particularly those related to cognitive health.

Benefits of Lion’s Mane may include:

  • Improved focus and memory – It’s thought that Lion’s Mane may stimulate the production of nerve growth factor (NGF) which may promote the growth of brain neurons which can be essential for cognitive functions like enhanced focus and memory.
  • Mood and anxiety – As an adaptogen, it is thought that Lion’s Mane may help the body adapt to stress which can reduce feelings of anxiety and improve overall mood.
  • Brain health – Antioxidant and anti-inflammatory properties of Lion’s Mane may help to protect cells in the brain from damage and reduce inflammation which could improve overall brain health.
  • Sleep and relaxation – The adaptogenic properties of Lion’s Mane may reduce anxiety to promote a sense of calm and relaxation, making it easier to fall asleep and have a restful night’s sleep.

What Are the Key Consumer Trends?

Nootropics Growth

Nootropics supplements are cognitive enhancers that aim to improve functions like memory, concentration, mood and energy.

According to Global Market Insights, the nootropic supplement market was valued at $2bn USD in 2022 and is estimated to reach a value of $4.7bn USD by 2032. Demand for nootropic ingredients such as Lion’s Mane is largely driven by people seeking natural remedies to improve their mood and cognitive performance.

Cognitive Health Market Diversification

Consumers and brands recognise that cognitive health is important in many aspects of overall wellbeing; There is a growing number of cognitive health supplements being positioned for new audiences like sports nutrition, beauty, gaming, gut health and sleep.

Natural Solutions

Consumers are becoming increasingly concerned about sustainability and making more ethical choices. This has resulted in many people taking steps to introduce plant-based food and supplements into their diets.

Low MOQ Lion’s Mane Mushroom Gummies

Our Lion’s Mane Gummy is designed to support cognitive function, memory and improved focus. They may also be beneficial for mood regulation, sleep and relaxation.

Our plant-based formulation contains 1000mg of Lion’s Mane per gummy.

We’ve formulated these gummies with Vitamin B6 to allow you access to EFSA-approved health claims for psychological function, immune system and fatigue reduction.

Other benefits of our Lion’s Mane Gummy include:

  • Vegan and sugar-free
  • Low MOQ
  • 24-month shelf life
  • Natural colour and flavour